8/18/2023 0 Comments Kiss theory![]() ![]() look for moat in businesses and margin of safety while buying the stocks.we should focus on business which are simple and easy to understand that requires fewer assumptions.Key points which we should look into while investing as per Kiss Principle are: – Simplicity is the key to long term success in investing. I am not saying, this is the only reason why he bought coca cola but it was one of the most important reason. Even Warren Buffett, the most respected person in field of investing, himself made a research by collecting bottle caps in the mall before investing in Coca cola company. So we can say that making money in investing is not a rocket science and the most important thing is discipline and patience, where even the highly qualified people fail many a times. Even Warren Buffett says, “Our favourite holding period is forever”. His long term is not 5-10 years but he says that he is buying the stock and his children will sell it. These are the stocks which he didn’t acquire at a point in time but over the years. Say he wears Titan watch so he bought stock of Titan industries, has Hero bike so bought Hero motocorp, similarly he has Colgate Palmolive, HUL, Dabur, Cera, Asian paints, Pidilite, ITC, United spirits ltd, Cipla and the list is endless. He does not carry any research before investing but what he does is he buys stocks of those companies whose product he uses in his daily life. From the very start of his career, he started investing a fixed sum every month. The thing which i like the most about him is his discipline. Not only he tells others about it, but he follows it too. He is not much educated but he always tells me, remember Einstein’s word- “Compound Interest is the eighth wonder of the world”. ![]() He is now around 50 years of age and has been investing since the beginning of his investment career in 1990’s. I would like to start today’s blog by introducing about my uncle who is a businessman and an investor too. To learn more about the basics of investing and kiss principle, you can join this course on Elearnmarkets: NSE Academy Certified Capital Market Professional (E-NCCMP). This article on Kiss Principle is about a principle in investing.
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